Your agency works. It just doesn’t work predictably yet.
We help referral-driven agencies under $1M turn scattered demand into a focused revenue engine with one clear problem, one scalable solution, and one repeatable offer.
Referrals feel safe. They’re warm. They close faster than cold demand.
But they’re also borrowed momentum. You don’t control when they arrive, how often they show up, or when they stop. And eventually, they always slow.
When referrals are the only engine, growth depends on timing, relationships, and luck instead of a repeatable system. That’s when the volatility sets in.
What most agencies are trying to create
What actually keeps happening
Leads aren’t the root problem. Conviction is.
If your agency doesn’t operate from a clear point of view about what you solve, how you solve it, and why it matters, the market will never rally behind you. Demand will always feel borrowed instead of earned.
Most positioning advisors never touch this layer.
They rewrite headlines, polish copy, and call that “positioning.”
That’s surface work.
Real positioning starts with a core belief that shapes your offer, your delivery, your team’s decisions, and your go-to-market behavior.
Messaging is just the visible residue of that belief.
Positioning isn’t what you claim.
It’s what your business consistently proves.
"When I first connected with Chris I was in a rut with my agency. I had no positioning, no offer, and just felt like I was a glorified freelancer if anything...Three months in, and we've worked on my positioning, messaging, and offers. We've gotten so clear on what it is I do and who I serve that I barely need to send proposals out anymore. My offer does the "selling" for me. I've noticed my stress levels go down and I'm enjoying running my business again. I look forward to seeing what else we achieve together!"
"I went full-time with my agency in May, which also happened to be the same month I started working with Chris. Fast forward 9 months, and we’ve broken the $1M ARR mark. Chris’ guidance has been absolutely massive for our growth—from packaging my services to refining my messaging, he’s been a game-changer. Having him as a resource not only gave me clarity but also the confidence to scale faster than I thought possible."
“When we started working with Chris, we were aiming to enter a new market. Two months after launching our offer for our new ICP, we’ve already had our second-best booked revenue month ever. Even better, about half of those new clients fall directly within our new ICP, which validates the positioning strategy Chris helped us build.”
Dynamic Agency OS is not a messaging framework. It is an operating system for referral-driven agencies who want predictable demand.
We help you identify one focused market problem, design a scalable solution around it, then build your offers, delivery, and go-to-market around a single through-line so your agency becomes stable, teachable, and transferable.
This is where your IP gets framed properly.
With the Dynamic Agency OS, you don’t collect tactics.
You install the infrastructure that makes growth stable, repeatable, and intentional.
With the Dynamic Agency OS, you don’t collect tactics.
You install the infrastructure that makes growth stable, repeatable, and intentional.
We’ll find the best vertical market to attack, then identify the ideal buyer. Once we have that, we’ll select the problem you’re best suited to solve and validate the selection.
We’ll decide how you should be perceived in the market, not just what you do.
That means clarifying the point of view you lead with, the tradeoffs you’re willing to make, and the decisions you’ll consistently say yes and no to.
Positioning is what turns a niche into credibility and makes the right buyers recognize you immediately.
We’ll turn your positioning into a clear, repeatable solution buyers actually understand.
That means defining the problem you solve, the outcome you’re responsible for, and the
structure that makes delivery sustainable.
A strong offer removes ambiguity, supports pricing confidence, and gives your sales conversations a backbone.
We’ll design a go-to-market system that matches how your buyers actually make decisions.
That includes choosing the right channels, sequencing trust before conversion, and creating a repeatable path from attention to revenue.
This isn’t about doing more marketing. It’s about making growth predictable instead of hopeful.
Every path leads to the same outcome: a revenue engine powered by clear positioning.
You choose whether you want to implement with a cohort or through 1-on-1 coaching. The curriculum stays the same, and so do the results. The only difference is how it’s delivered.
1:1 Support for fast, focused growth
Bi-weekly private coaching calls
Unlimited private Slack access
Personalized audits & feedback
3 hours/week recommended time
90 days post-program support
2 follow-up calls after completion
Access to Dynamic Agency Community
Access to 10K Tactics Vault
AI-Powered Prompt/GPT Pack
10K Guarantee
Group coaching with weekly live sessions.
Bi-weekly live cohort sessions
Group & private Slack channels
Guided assignments & milestones
4 hours/week recommended time
90 days post-program support
Access to Dynamic Agency Community
Access to 10K Tactics Vault
AI-Powered Prompt/GPT Pack
10K Guarantee
Dozens of agency leaders have used this system to get clear, refine their offer, and finally build predictable growth.
Every agency hits questions that stall momentum. The difference here is how fast you get unstuck.
Inside the community, you have direct access to founders at your level, seasoned operators, and real frameworks you can apply immediately. No guessing. No isolation. Just faster decisions and better execution.